The flick has been dubbed a “visual accompaniment” to Kanye’s forthcoming LP, My Beautiful Dark Twisted Fantasy (which drops November 22). Right before the 2010 MTV Video Music Awards, where ‘Ye debuted “Runaway,” MTV gave fans a taste of the movie with an exclusive preview during the VMA pre-show. The clip featured prancing deer, a nimble dancer and Kanye West hauling away a woman swathed in feathers from a fiery explosion.
“It’s the story of a phoenix fallen to Earth, and I make her my girlfriend, and people discriminate against her and eventually she has to burn herself alive and go back to her world,” he told New York magazine. “I’ve been feeling the idea of the phoenix. It’s been in my heart for a while. It’s maybe parallel to my career. I threw a Molotov cocktail on my career last year, in a way, and I had to come back as a better person.”
Kanye West is an artistic guy. I will enjoy seeing him take this to task. I think hip-hop needs to expand and become more creative. It will only propel the genre to another level and open plenty of opportunities. With avenues available such as YouTube and Vimeo, artists now can create these pieces of work without having to go through a lot of Hollywood BS. I’m for it. So let’s all tune in Saturday, October 23rd, 2010 at 8 PM.